• July

Rolling in Style: Yole's Chic & Trendy Food Truck in Spain

Yolé, the established ice cream brand, is making waves in Spain with its headquarters in Malaga, and a multitude of stores spread across the beautiful Balearic Islands, including the ever-popular Ibiza, where its scrumptious ice cream is always cherished. Adding to its recent success, Yolé has proudly opened a brand-new store in Madrid and introduced an exciting Food Truck concept in Malaga, capturing hearts and taste buds wherever it goes.

The recent addition of the Madrid store and the Food Truck has further fuelled Yolé's mission to bring joy to its customers through delightful, tasty and zero sugar added ice cream experiences. Food trucks are known for their lively and engaging formats, making them a fantastic tool for attracting customers with their vibrant colours and exciting setups. But that's not all! They serve as the perfect means to reach different people in various locations.

To ensure a memorable experience, the Yolé Food Truck adopts a unique approach. Every six months, the truck sets up camp in a particular location, building a reputation and becoming a cherished point of reference for customers in that area. This approach creates a warm and familiar atmosphere, where ice cream enthusiasts can always find their favourite treats until the truck sets off to a new location, ready to surprise and delight new customers in search of delectable, zero-sugar-added treats.